Gather high-quality African products to boost China-Africa economic and trade cooperation. The fourth “Double Goods Online Shopping Festival” and African  Goods Online Shopping Festival will be held from April 28 to May 12 in the form of online and offline integration. In Hunan, Zhejiang, Hainan and other places in China, more than 200 high-quality and characteristic products from more than 20 African countries were recommended to Chinese consumers through various forms such as Chinese and African anchors’ live broadcasting of goods and live links of African origin. The African Shopping Online Festival is one of the digital innovation projects announced by China during the eighth Ministerial Conference of the Forum on China-Africa Cooperation last year. It will inject new impetus into China-Africa economic and trade cooperation to a higher level.

1、Gather African products and promote African brands

2、Upgrade digital trade and enrich consumption experience

3、Implement the nine-point Project and deepen China-Africa cooperation

In recent years, China-Africa trade cooperation has been upgraded and digital trade has developed rapidly. New forms of business cooperation such as digital cooperation platforms, online promotion meetings and live delivery of goods have flourished, effectively supporting the connection between Chinese and African businesses and promoting the export of African products to China. Digital economy is becoming a new highlight of China-Africa cooperation.

By 2021, South Africa has been China’s largest trading partner in Africa for 11 consecutive years. Joseph Dimor, Minister counsellor of the South African Embassy in China, said African countries are aware of the great potential of the digital economy against the backdrop of the current global COVID-19 pandemic and hope to foster more cooperation with China in this regard. According to the General Administration of Customs of China, the total bilateral trade between China and Africa in 2021 reached us $254.3 billion, up 35.3 percent year on year, among which, Africa exported US $105.9 billion to China, up 43.7 percent year on year. Analysts believe that China-Africa trade has enhanced the resilience of The African economy to meet the challenges posed by the epidemic and provided a steady source of momentum for Africa’s economic recovery.